Applause Magazine

Every patron is hand-delivered Applause Magazine. Each season, three-quarters of a million readers enjoy information about special features and upcoming shows.

Potential Audience
103,000 average per issue

Frequency
7 issues per season

AUDIENCE DEMOGRAPHICS

63% ARE FEMALE
74% ARE 59 OR YOUNGER
67% HAVE SOME COLLEGE EDUCATION

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January - March 2026

January 7 - March 1
Ad Deadline: November 21

SIX
January 7-11
From Tudor Queens to Pop Icons, the SIX wives of Henry VIII take the microphone to remix five hundred years of historical heartbreak into a Euphoric Celebration of 21st century girl power! This new original musical is the global sensation that everyone is losing their head over!

COWBOYS AND EAST INDIANS
January 16 - March 1
A rare exploration of rural immigrant experiences in the American West, this premiere set in Casper, WY, examines how one understands their identity when they don’t see a reflection of it in their community.

GODSPEED
January 30 - February 22
It’s 1865. Slavery has just been abolished in Texas. And a gunslinger named Godspeed returns to the Lone Star State with a six-shooter, one bullet, and vengeance on her mind. Think classic Western, with a twist.

WATER FOR ELEPHANTS
February 11-22
After losing what matters most, a young man jumps a moving train unsure of where the road will take him and finds a new home with the remarkable crew of a traveling circus, and a life—and love—beyond his wildest dreams. Seen through the eyes of his older self, his adventure becomes a poignant reminder that if you choose the ride, life can begin again at any age.

MEREDITH WILLSON’S THE MUSIC MAN
February 27 - March 1
There’s trouble in River City when a fast-talking salesman gets his heart stolen by the town librarian. Meredith Willson’s six-time, Tony Award-winning musical comedy The Music Man follows fast-talking traveling salesman, Harold Hill, as he cons the people of River City, Iowa, into buying instruments and uniforms for a boys’ band that he vows to organize – this, despite the fact that he doesn’t know a trombone from a treble clef

march - May 2026

March 18 - May 3
Ad Deadline: February 13

PHANTOM OF THE OPERA
March 18 - April 5
Cameron Mackintosh’s legendary production of Andrew Lloyd Webber’s The Phantom of the Opera is back to thrill American audiences once again! A revitalized production featuring Maria Björnson’s brilliant original design will launch in a multi-year North American Tour in November 2025, premiering at the Buell Theatre in Denver.

NEXT TO NORMAL
April 3 - May 3
Winner of three Tony Awards, this “impeccable” (The Washington Post) pop-rock musical deploys wry humor and brutal honesty to explore how a family navigates their darkest hours.

HELL’S KITCHEN
April 14-26
Ali is a 17-year-old girl full of fire – searching for freedom, passion and her place in the world. How she finds them is a New York City coming-of-age story you’ve never felt before – Hell’s Kitchen, a new musical from 17-time Grammy Award winner Alicia Keys, whose new songs and greatest hits about growing up in NY inspire a story made for Broadway.

APRIL - MAY 2026

April 17 - May 31
Ad Deadline: March 13

ENGLISH
April 17 - May 31
Undeniably one of the best plays of the decade” (Variety), this Pulitzer Prize winner is a disarmingly funny and tender new play about the foibles of language and miscommunication.

SOMEWHERE
May 1-31
From the Tony Award-winning writer of The Inheritance and The Legend of Georgia McBride comes a music and dance-filled portrait of a tight-knit Puerto Rican family striving to make it in show business.

HADESTOWN
May 5-10
Welcome to Hadestown, where a song can change your fate. Winner of eight 2019 Tony Awards, including Best Musical and the 2020 Grammy Award for Best Musical Theater Album, Hadestown is a haunting and hopeful theatrical experience that grabs you and never lets go.

MJ
May 13-17
Created by Tony Award-winning director/choreographer Christopher Wheeldon and two-time Pulitzer Prize winner Lynn Nottage, MJ goes beyond Michael Jackson’s singular moves and signature sound, offering a rare glimpse at the making of the 1992 Dangerous World Tour. Don’t miss your chance to experience the show that’s electrifying sold-out crowds on Broadway, in cities across North America, London’s West End, and Hamburg, Germany once again to the Buell Theatre in May 2026.

May - August 2026

May 30 - August 23
Ad Deadline: April 24

HARRY POTTER AND THE CURSED CHILD
May 30 - June 27
Broadway’s spellbinding spectacular Harry Potter and the Cursed Child is coming to Denver. Join Harry and his son on a mind-blowing new adventure—brought to life with the most astonishing theatrical magic ever seen on stage.

THE SOUND OF MUSIC
July 29 - August 2
With its timeless story and irresistibly charming score, this Rodgers & Hammerstein classic isn’t just meant to be enjoyed – it’s meant to be shared. Directed by three-time Tony Award winner Jack O’Brien (Hairspray), this vibrant and romantic tale of Maria and the von Trapp family features beloved songs like “Do-Re-Mi,” “Sixteen Going on Seventeen” and “Edelweiss.”

BEETLEJUICE
August 4-9
Based on the Tim Burton film comes Beetlejuice, a musical comedy about making the most of every Day-O. Entertainment Weekly calls it “a feast for the eyes and soul.”

MONTY PYTHON’S SPAMALOT
August 11-23
Spamalot, which first galloped onto Broadway in 2005, features a book & lyrics by Eric Idle and music by John Du Prez and Eric Idle. The original Broadway production was nominated for fourteen Tony Awards and won three, including best musical. The musical comedy lovingly ripped off from the film classic, Monty Python and the Holy Grail, Spamalot features well-known song titles such as “Always Look on the Bright Side of Life,” “The Song That Goes Like This,” “Find Your Grail” and more that have become beloved classics in the musical theatre canon.

previous issues

September - November 2025

THE HAPPIEST MAN ON EARTH
CAT ON A HOT TIN ROOF
SHUCKED
LION KING

November - December 2025

STOMP
A CHRISTMAS CAROL
THE NOTEBOOK

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