Soundings Magazine

Demographics || Schedule || Recent Issue || Specifications

Photo: Don Pietzman

Photo: Don Pietzman

 

Soundings Magazine

Soundings, the magazine of the Colorado Symphony, is handed to patrons at Boettcher Concert Hall. Containing substantive feature articles, informative program notes and biographies, Soundings enhances the musical experience.

Potential Audience
50,000 per issue

Frequency 
4 issues per season


Colorado Symphony

The Colorado Symphony makes the Rocky Mountain region an exciting place to live, work and raise families. Established in 1989 as the successor to the Denver Symphony, the Colorado Symphony is the region’s only full-time professional orchestra. 

Boettcher Concert Hall

Boettcher Concert Hall is located in the Denver Performing Arts Complex. Situated on a four-block, 12-acre site, the complex is the largest arts center in the world, featuring 10 performance spaces connected by an 80-foot-tall glass roof. With 80 percent of the 2,634 seats within 65 feet of the stage, Boettcher Concert Hall is the nation’s first symphony hall in the round designed to place the audience close to the stage for a unique experience. 





Demographics




Source: Colorado Symphony Marketing Department

Source: Colorado Symphony Marketing Department

 
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WHY IS ADVERTISING IN COLORADO’S PERFORMING ARTS PUBLICATIONS SO EFFECTIVE?


As a marketer, promoter and business person, you have to constantly make tough advertising decisions. Colorado’s Performing Arts Publications are here to help. We deliver proven advertising that reaches not only thousands of Front Range viewers, but a targeted audience of affluent purchasers.

TRUST - Despite the rise of digital advertising, print continues to deliver effective and efficient promotions for savvy marketers. Studies suggest that readers trust print more than any other medium. According to a recent study, 82 percent of U.S. internet users trust print ads when making a purchase decision, more than any other advertising avenue (1). And our arts publications take this one step further, every book is hand delivered, ensuring your message gets seen.

CAPTIVATING - With Colorado’s Performing Arts publications you know what to expect. Every show presents a new captive audience that peruse every magazine before, during and after every show. Print is an enjoyable experience. It’s tactile. It’s immersive. It requires 21 percent less cognitive effort to process than reading on a screen (2). In fact, in our fast-paced world, print is as much luxurious as it is indulgent.

DEFINED - A healthy ROI requires the ability to target readers effectively. Print ads create a lasting impression on people who appreciate the performing arts. With attendance on the rise, arts publications provide a sound investment. The Colorado Business Committee for the Arts reports that between 2015 and 2017 there has been an 8.5 percent increase in attendance at arts venues (3).

 
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Schedule




 

Fall 2019 ISSUE

September 7 - November 3
Ad Deadline: August 9

BOBBY MCFERRIN WITH THE COLORADO SYMPHONY CHORUS
September 7

AN INTIMATE EVENING WITH KRISTIN CHENOWETH AND THE COLORADO SYMPHONY
September 14

RICK STEVES - A SYMPHONIC JOURNEY WITH THE COLORADO SYMPHONY
September 15

OPENING WEEKEND: MENDELSSOHN VIOLIN CONCERTO FEATURING YUMI HWANG-WILLIAMS
September 20-22

RHAPSODY & RHYTHM: THE GERSHWIN CONCERT EXPERIENCE
September 28

TCHAIKOVSKY SYMPHONY NO. 4 CONDUCTED BY BRETT MITCHELL
October 4-6

THE GOONIES IN CONCERT
October 11

DVORÁK SYMPHONY NO. 7
October 18-20

VERDI REQUIEM – 35TH ANNIVERSARY CELEBRATION OF THE COLORADO SYMPHONY CHORUS
October 26-27

DISNEY IN CONCERT: TIM BURTON’S THE NIGHTMARE BEFORE CHRISTMAS
November 1-2

HALLOWEEN SPOOKTACULAR!
November 3


Holiday 2019 ISSUE

November 8 - December 31
Ad Deadline: October 11

MOZART SYMPHONY NO. 40 CLASSICS
November 8-10

RENÉE FLEMING - THE BRIGHTNESS OF LIGHT- COLORADO PREMIERE
November 15 & 17

TCHAIKOVSKY VIOLIN CONCERTO
November 22-24

HOME ALONE IN CONCERT
November 29

ARETHA: A TRIBUTE
November 30

DRUMS OF THE WORLD
December 1

LOVE ACTUALLY IN CONCERT
December 6

CELTIC WOMAN: THE BEST OF CHRISTMAS TOUR
December 8

A COLORADO CHRISTMAS
December 13-15

ALL BEETHOVEN – 250TH BIRTHDAY CELEBRATION
December 16

HANDEL’S MESSIAH —AWAKENING
December 20-21

HOLIDAY BRASS
December 22

A NIGHT IN VIENNA
December 31


Winter 2020 ISSUE

January 3 - March 8
Ad Deadline: December 6

HARRY POTTER AND THE DEATHLY HALLOWS™ PART 1 IN CONCERT
January 3-5

BARBER PIANO CONCERTO PERFORMED BY OLGA KERN
January 10-12

DR. MLK, JR. TRIBUTE
January 14

A TRIBUTE TO ARTHUR FIEDLER AND THE BOSTON POPS
January 18

RACHMANINOFF PIANO CONCERTO NO. 3
January 24-26

GILBERT & SULLIVAN: THE PIRATES OF PENZANCE
January 31 - February 1

CHOPIN PIANO CONCERTO NO. 2 FEATURING INGRID FLITER
February 7-9

FROM BRITAIN, WITH LOVE
February 14

LEGENDARY WOMEN’S VOICES: AN EVENING WITH CYNTHIA ERIVO
February 15

DYAO SIDE BY SIDE 2020
February 16

BEETHOVEN MISSA SOLEMNIS FEATURING THE COLORADO SYMPHONY CHORUS
February 21-23

STRAUSS — A HERO’S LIFE CONDUCTED BY BRETT MITCHELL
March 6-8


Spring 2020 ISSUE

March 15 - May 24
Ad Deadline: February 14

CARNIVALS OF THE ANIMALS
March 15

MARIN ALSOP CONDUCTS
March 20-22

MUSIC AND ART: A SYMPHONIC EXPLORATION
March 27

DISNEY’S FANTASIA IN CONCERT
March 28-29

BEETHOVEN PIANO CONCERTO NO. 4
April 3-5

HOLST THE PLANETS
April 17-19

MAHLER SYMPHONY NO. 9 CONDUCTED BY BRETT MITCHELL
May 1-3

ELGAR ENIGMA VARIATIONS CONDUCTED BY CHRISTOPHER DRAGON
May 8-10

JIM JAMES AND TEDDY ABRAMS WITH THE COLORADO SYMPHONY
May 15

BEETHOVEN SYMPHONY NO. 3 “EROICA” CONDUCTED BY BRETT MITCHELL
May 15

BIG BAND CLASSICS CONDUCTED BY BRETT MITCHELL
May 16

Programming is subject to change and shows can be added, postponed or canceled.

 




Recent Issue




 
 




Specifications




Soundings Specs 1
Soundings Specs 2

Ad Space Sizes & Dimensions
 

Spread - - - 11”w x 8”h
Spread With Bleed - - - 12.25w x 9.25h
Full Page Trim - - - 6w x 9h
Full Page Live - - - 5w x 8h
Full Page Bleed - - - 6.25w x 9.25h
1/2 Horizontal - - - 5w x 3.875h
1/2 Vertical - - - 2.375w x 8h
1/4 Vertical - - - 2.375w x 3.875h

Production

The Publishing House has complete design and production facilities available. Ad design is complimentary with purchase.

Submissions of Digital Advertisements

We prefer advertising be submitted in PDF format. PDFs must be high resolution, CMYK format with fonts converted to outline or embedded. (Pantone colors and spot colors should be converted to CMYK.) If a PDF requires any editing, a new file will need to be provided by the advertiser.
We cannot guarantee the quality of JPEGs, GIFs or PDFs that are provided to us that are not high resolution. If supplying a TIFF or EPS, they must be CMYK and at least 300 dpi and fonts must be converted to outline or embedded.

Color

4-color process.

Position

Positioning of advertisements is at the discretion of the publisher unless guaranteed premium position is contracted.

Full-Page Ads

• Bleeds: Allow 1/8” all sides beyond trim size
• If provided as a PDF, please make page size 6.25”w x 9.25”h
• Trim Size: 6”w x 9”h
• Safety Image Area: 5”w x 8”h

E-mail Ads

Send to your sales representative or sales@pub-house.com.

Upload to Our FTP Site

Contact your sales representative.


1 MarketingSherpa
2 Canada Post
3 Colorado Business Committee for the Arts
4 Assoc. of Magazine Media
5 Nielson Catalina Solutions